The Daily Tribune 

Published daily, The Wisconsin Rapids Daily Tribune is both an essential hometown news resource and a vital part of the largest media company in Wisconsin. The News-Herald reaches 62% of adults in the Wisconsin Rapids area each week via home delivery of paid subscriptions. Individual copies are available for sale at a variety of locations.

In total, The Daily Tribune reaches more than 24,900 adults every week. That impressive number gives advertisers the ability to attract the customers they want through a vehicle that reflects our community’s interests and values. Engaging, informative and entertaining, The Daily Tribune is simply the best way to connect with adults in the Marshfield area.

The Daily Tribune Media team is dedicated to providing area businesses with customized, integrated marketing and advertising solutions. We have the reach, resources and know-how to connect your business with your desired audience. Whether you require a pinpointed local effort or a wide-ranging regional or statewide campaign, our results-driven approach is ready to help your business thrive.

*2014 Scarborough Research R2

The Wisconsin Rapids Daily Tribune Reader Profile

Young Professionals

  • 60% Male, 40% Female
  • Median household income: $61,715
  • Median home value: $139,440

Women 25-54

  • Married Homeowners
  • Median household income: $75,885
  • Median home value: $151,245

Affluent Adults 

  • Married Homeowners
  • 52% Male, 48% Female
  • Median household income: $99,924
  • Median home value: $186,998
  • 59% are between the ages of 18 and 49

Adults 45-64

  • Married Homeowners
  • 46% Male, 54% Female
  • Median household income: $54,607
  • Median home value: $145,183

*2014 Scarborough Release 1

Key Content Sections 

Local & Region: Published Daily
USA Today: Published Daily
Opinion: Published Daily 
Sports: Published Daily
Health: Published Monday
Dining: Published Wednesday
GO!: Published Thursday


Central Wisconsin Sunday 

Central Wisconsin Sunday is a weekly newspaper published every Sunday in the Wisconsin Rapids, Marshfield and Stevens Point markets. It serves as the Sunday edition of the daily paper in these three markets, providing expanded coverage and content relevant to all readers.

Key Content Sections 


Weekly Publications

In addition to the engaged audience of the daily edition, our weekly publication provides total market coverage by reaching subscribers and non-subscribers.

Saturday Snapshots 

Publication Date: Every Saturday

Saturday Snapshots is home delivered to all Wisconsin Rapids area residents—Daily Tribune subscribers and non-subscribers alike. Total market coverage ensures your message receives maximum reach. That makes Snapshots an ideal, cost-effective vehicle for supplementing Wisconsin Rapids Daily Tribune advertising.

Twitter Feed

View On Twitter

Facebook Feed

View On Facebook

Wisconsin Media Blog

Your Secret Holiday Sales Booster

Mobile gets all the attention. But when it comes to delivering results, email is the cost-effective way to a successful 2016 holiday season.

Read More